Former UTA, BerlinRosen Execs Launch Equity-Focused Consultancy The Moonshot Company (Exclusive)
After a decade at BerlinRosen, senior vice president Shruti Sehgal is leaving the PR firm and has teamed up with former UTA Ventures executive Kosha Eisenberg to launch The Moonshot Company, a consulting firm that will specialize in Bipoc-founded brands, multihyphenate talent from Hollywood and the influencer space and investors focused on equity.
Tmc already has work lined up, including driving entertainment and talent strategy for Joe Biden’s presidential reelection campaign. Both founders have experience in this space – Eisenberg is currently a senior advisor to the Biden campaign, while Sehgal was a campaign manager and speechwriter for the nonpartisan group Patriotic Millionaires, which supported Barack Obama’s presidential reelection. Their other clients include the social impact firm Propper Daley, Channing Tatum’s Free Association banner, Nigerian-born sisters Doreen and Joan Caven (streetwear label Pop Caven, digital media brand #TheGirlsLikeMe) and climate innovation engine Riffle Ventures.
Eisenberg spent ten years at UTA,...
Tmc already has work lined up, including driving entertainment and talent strategy for Joe Biden’s presidential reelection campaign. Both founders have experience in this space – Eisenberg is currently a senior advisor to the Biden campaign, while Sehgal was a campaign manager and speechwriter for the nonpartisan group Patriotic Millionaires, which supported Barack Obama’s presidential reelection. Their other clients include the social impact firm Propper Daley, Channing Tatum’s Free Association banner, Nigerian-born sisters Doreen and Joan Caven (streetwear label Pop Caven, digital media brand #TheGirlsLikeMe) and climate innovation engine Riffle Ventures.
Eisenberg spent ten years at UTA,...
- 6/5/2024
- by Rebecca Sun
- The Hollywood Reporter - Movie News
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