It’s another slow summer for gaming news, which means that talk of a Bloodborne remaster or remake is heating up. That hypothetical game has been trending on Twitter recently, as it will often do for no apparent reason. In this case, there have been vague recent rumors of a pending announcement spurred on by so-called insiders who constantly post to social media in the hopes of eventually being right. Such reports are, as always, entirely without merit.

This cycle of vague rumors, renewed hope, and eventual disappointment has defined the fabled Bloodborne remaster/remake in the nearly 10 years since Bloodborne was released for the PlayStation 4. There is a very good chance that cycle will repeat for another 10 years. That’s because Bloodborne‘s eternally rumored revival is becoming this generation’s Half-Life 3.

Granted, that’s not a one-to-one comparison. Much of the hype surrounding Half-Life 3 was based on Half-Life 2: Episode 2‘s cliffhanger ending.