Podeo, the fastest-growing podcast platform in the Mena region, unleashes today its latest exclusive distribution channel with Binary Media, a passenger experience platform that reshapes commutes for millions of taxi passengers across the UAE.

This partnership seamlessly integrates podcasts into Binary Media’s state-of-the-art In-Cab Connected TV (Ictv), enabling commuters to effortlessly explore captivating podcasts on every ride.

For the first time ever, Podeo-hosted podcasts can now be listened on-the-go, connecting with millions of monthly passengers across the UAE. With 198.44 million taxi riders recorded in Dubai alone in 2023, this partnership amplifies creators' reach to a massive and highly engaged audience - exclusively accessible through Podeo.

Powered by Binary Media’s advanced Os, this unique integration delivers immersive listening experiences, transforming every ride into a moment of discovery. With real-time insights directly accessible through Podeo’s industry-leading creator tool, this partnership reinforces the platform’s relentless pursuit to elevate creators to...