Lucy Hale Comedy Thriller ‘F*** Marry Kill’ Appeared Briefly On PVOD, Then Vanished: What Happened
Exclusive: Lionsgate’s Lucy Hale comedy-mystery F*** Marry Kill hit digital store shelves and PVOD this past Friday, December 6 — then disappeared a few hours later. We heard all the noise from genre fans.
What went on here? Is Lionsgate’s AI to blame? No, not at all.
Apparently, the R-rated Laura Murphy-directed title originally was scheduled for a December 6 drop, and fans were expecting it. But the release date changed a few weeks ago, and that message clearly didn’t get through to the PVOD platforms, hence the glitch.
Lionsgate isn’t burying or short-changing the movie, which is coming out via its theatrical day-and-date release label Lionsgate Premiere Releasing. The release-date change is an effort to align the movie with its international roll\out in March. We’re told that a recent screening, the filmmaker announced to attendees that they could expect to see F*** Marry Kill in March.
What went on here? Is Lionsgate’s AI to blame? No, not at all.
Apparently, the R-rated Laura Murphy-directed title originally was scheduled for a December 6 drop, and fans were expecting it. But the release date changed a few weeks ago, and that message clearly didn’t get through to the PVOD platforms, hence the glitch.
Lionsgate isn’t burying or short-changing the movie, which is coming out via its theatrical day-and-date release label Lionsgate Premiere Releasing. The release-date change is an effort to align the movie with its international roll\out in March. We’re told that a recent screening, the filmmaker announced to attendees that they could expect to see F*** Marry Kill in March.
- 12/9/2024
- by Anthony D'Alessandro
- Deadline Film + TV
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