Married at First Sight season 18 has a clout chasing problem among several cast members. Clout chasers in the reality TV genre are people who come on the show with ulterior motives, and are using the show as a platform for personal gain instead of appearing with genuine intentions relevant to the show's premise. There have been clout chasers in Married at First Sight's history, but the scale of it in season 18 is noticeable. From business promotion, goals to get a larger social media following, or personal prospects to get future roles, clout chasers diminish the show they're on.

Married at First Sight season 18 cast includes five couples; Ikechi Ojoré and Emem Obot, David Trimble and Michelle Tomblin, Allen Slovick and Michelle Tomblin, Juan Franco and Karla Juarez, and Camille Parsons and Thomas. The Mafs participants were selected by a panel of three marriage counseling experts, who analyzed and interviewed...