Making a film often has the objective of showing it to people, but what if you make a movie that no one alive today is ever going to get to see? Whatever it may be, it’s still a banger of a marketing campaign, as was the case with 100 Years, a film made to promote Louis Xiii, a cognac that takes a century to make as well.

Robert Rodriguez || Credit: Charles Ramirez Berg, Creative Commons Attribution-Share Alike 2.0

The film is directed by Robert Rodriguez of The Mandalorian fame. Made in 2015, the film is not set to be released until 2115, starring an international cast with the likes of John Malkovich, Shuya Chang, and Marko Zaror.

100 Years currently resides in a high-tech safe, behind bulletproof glass A still from “100 Years: The Film You Will Never See” Featurette || Credit: Rémy Martin

There are a lot of interesting things that have been done for the film,...