The Sundance Market Was Slower This Year, but Not Actually Unhealthy

Agents have been telling us for years now that the pace of the market at Sundance isn’t what it used to be. Maybe it’s time we started taking them seriously. Just as industry people arrived home from Park City last week, everyone checked the proverbial scoreboard and realized not one world premiere feature had been acquired from Sundance. Where are the sales?!?
The next day, Midnight movie “Together” sold in a $17 million worldwide deal to Neon, a number that matches the high mark of last year’s sale of “It’s What’s Inside” to Netflix and puts it in the upper echelon of all-time Sundance deals. It was a true bidding war, with Searchlight Pictures and A24 also in the mix.
Later that day, a journalist at an event asked Netflix’s Bela Bajaria why Sundance was so “dull” and if this was a sign Netflix is changing course on indie movies.
The next day, Midnight movie “Together” sold in a $17 million worldwide deal to Neon, a number that matches the high mark of last year’s sale of “It’s What’s Inside” to Netflix and puts it in the upper echelon of all-time Sundance deals. It was a true bidding war, with Searchlight Pictures and A24 also in the mix.
Later that day, a journalist at an event asked Netflix’s Bela Bajaria why Sundance was so “dull” and if this was a sign Netflix is changing course on indie movies.
- 2/4/2025
- by Brian Welk
- Indiewire
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