“Think different,” as Apple famously coined, is more than just a tagline—it’s a manifesto, a rallying cry for innovation in all its forms. But what does it mean to truly think outside the box when it comes to indulging in the art form of binge-watching?

With Apple TV+ stepping into the limelight, we’re invited to dive deep into a realm of unparalleled storytelling—a place where creativity reigns supreme and the content is anything but formulaic. Are you ready to uncover a treasure trove of riveting tales, mysterious twists, and groundbreaking ideas that defy convention?

Kai Alexander and Vincent Londez in Masters of the Air

Apple TV+ may not have the quantity of Netflix’s firehose approach, but the quality here is truly second to none. From the nail-biting drama of Severance to the history-rich Masters of the Air, Apple’s distinctive offerings redefine what it means to be binge-worthy.