Fox Targets Football Season for Launch of New Streaming Service

Fox is aiming to launch its new streaming service by the start of the NFL and college football seasons later this year, CEO Lachlan Murdoch said on Monday.
Murdoch, speaking at Morgan Stanley’s Technology, Media, and Telecom conference in San Francisco, said “the aspiration” is for the unnamed streaming service to hit the “mid-single digit millions of subscribers range.”
His comments come a month after Fox announced it would be launching a new subscription-based streaming service by the end of 2025. Murdoch, on the company’s most recent earnings call, said the service will be priced “relatively low” and offer “existing content and existing brands.” The yet-to-be-named platform will provide a “holistic” offering of Fox programming, he added, including sports, TV shows and news.
Fox’s jump into the crowded SVOD space comes after the company — as well as partners Disney and Warner Bros. Discovery — ditched plans for a sports...
Murdoch, speaking at Morgan Stanley’s Technology, Media, and Telecom conference in San Francisco, said “the aspiration” is for the unnamed streaming service to hit the “mid-single digit millions of subscribers range.”
His comments come a month after Fox announced it would be launching a new subscription-based streaming service by the end of 2025. Murdoch, on the company’s most recent earnings call, said the service will be priced “relatively low” and offer “existing content and existing brands.” The yet-to-be-named platform will provide a “holistic” offering of Fox programming, he added, including sports, TV shows and news.
Fox’s jump into the crowded SVOD space comes after the company — as well as partners Disney and Warner Bros. Discovery — ditched plans for a sports...
- 3/3/2025
- by Sean Burch
- The Wrap
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