Release CalendarTop 250 MoviesMost Popular MoviesBrowse Movies by GenreTop Box OfficeShowtimes & TicketsMovie NewsIndia Movie Spotlight
    What's on TV & StreamingTop 250 TV ShowsMost Popular TV ShowsBrowse TV Shows by GenreTV News
    What to WatchLatest TrailersIMDb OriginalsIMDb PicksIMDb SpotlightFamily Entertainment GuideIMDb Podcasts
    OscarsCannes Film FestivalStar WarsAsian Pacific American Heritage MonthSummer Watch GuideSTARmeter AwardsAwards CentralFestival CentralAll Events
    Born TodayMost Popular CelebsCelebrity News
    Help CenterContributor ZonePolls
For Industry Professionals
  • Language
  • Fully supported
  • English (United States)
    Partially supported
  • Français (Canada)
  • Français (France)
  • Deutsch (Deutschland)
  • हिंदी (भारत)
  • Italiano (Italia)
  • Português (Brasil)
  • Español (España)
  • Español (México)
Watchlist
Sign In
  • Fully supported
  • English (United States)
    Partially supported
  • Français (Canada)
  • Français (France)
  • Deutsch (Deutschland)
  • हिंदी (भारत)
  • Italiano (Italia)
  • Português (Brasil)
  • Español (España)
  • Español (México)
Use app
Inside ‘Anora’s’ Oscar Victory: How Scrappy Indie Neon Pulled Off Its Second Best Picture Win in 5 Years
Image
In the run-up to the Academy Awards, Neon took a unique approach to scoring the season’s top prize for “Anora.” While other studios spent their money on tried-and-true strategies, from tastemaker screenings to glossy ads, Neon pulled up a tow truck in front of a Los Angeles auto body shop for a pop-up “Anora” merchandise sale in November — complete with branded T-shirts and thongs. Some 300 fans queued up before the vehicle even arrived. And for its first screening of the film about a Brooklyn escort who marries a Russian oligarch’s kid, the boutique distributor filled the audience with sex workers rather than Oscar voters.

“We follow the beat of our own drum,” says Tom Quinn, Neon’s CEO. “The idea of pandering to the campaign as opposed to being who you are as a film is a big, stark difference. We never play to the campaign. We always play to the film,...
See full article at Variety Film + TV
  • 3/5/2025
  • by Brent Lang and Tatiana Siegel
  • Variety Film + TV

Similar News

Netflix

9 Best Shows Like ‘The Better Sister’ To Watch If You Love the Series
  • 5/29/2025
  • by Kulwant Singh
  • Cinema Blind
Netflix Unveils K-Drama ‘Notes From The Last Row’ Starring Choi Min-sik, Choi Hyun-wook & Huh Joon-ho
  • 5/29/2025
  • by Sara Merican
  • Deadline Film + TV
Image
Everything You Need To Know About ‘Everything About My Wife’ on Netflix
  • 5/29/2025
  • by Naveed Zahir
  • High on Films
Dennis Trillo, Jennylyn Mercado, and Sam Milby in Everything About My Wife (2025)

Apple TV+

Bono: Stories of Surrender Review — One Man Documentary Is a Disappointing Watch
  • 5/29/2025
  • by Callie Hanna
  • FandomWire
Image
‘The Morning Show’ Season 4 Will Take a Two Year Leap, New Cast Members Confirmed
  • 5/29/2025
  • by Roma Dean
  • FandomWire
Image
Paramount merger still stuck, unless Donald Trump’s ring is kissed
  • 5/29/2025
  • by Simon Brew
  • Film Stories
Image

A24

Crystal Lake: William Catlett has been cast in the Friday the 13th TV series
  • 5/29/2025
  • by Cody Hamman
  • JoBlo.com
Victor Miller
Te entrarán escalofríos con el perturbador nuevo tráiler de la película ‘Devuélvemela’, lo nuevo de los directores de ‘Talk To Me’.
  • 5/29/2025
  • by Marta Medina
  • mundoCine
Image
Everything We Know About ‘Margo’s Got Money Troubles’ So Far
  • 5/29/2025
  • by Dessi Gomez
  • Deadline Film + TV
Image
IMDb.com, Inc. takes no responsibility for the content or accuracy of the above news articles, Tweets, or blog posts. This content is published for the entertainment of our users only. The news articles, Tweets, and blog posts do not represent IMDb's opinions nor can we guarantee that the reporting therein is completely factual. Please visit the source responsible for the item in question to report any concerns you may have regarding content or accuracy.

More to explore

Recently viewed

Please enable browser cookies to use this feature. Learn more.
Get the IMDb app
Sign in for more accessSign in for more access
Follow IMDb on social
Get the IMDb app
For Android and iOS
Get the IMDb app
  • Help
  • Site Index
  • IMDbPro
  • Box Office Mojo
  • License IMDb Data
  • Press Room
  • Advertising
  • Jobs
  • Conditions of Use
  • Privacy Policy
  • Your Ads Privacy Choices
IMDb, an Amazon company

© 1990-2025 by IMDb.com, Inc.