Box Office: ‘Snow White’ Awakens With $16 Million Opening Day as ‘Alto Knights’ Bombs
Disney’s “Snow White” is the fairest of them all on box office charts. The musical earned $16 million across Friday and preview screenings from 4,200 venues. It’s enough of a start to put “Snow White,” which stars Rachel Zegler and Gal Gadot, on track to land within projections for an opening weekend north of $45 million.
That would mark the second-biggest debut of the year behind fellow Disney release “Captain America: Brave New World.” But like that Marvel Cinematic Universe entry, “Snow White” is budgeted like a four-quadrant tentpole and needs to play like one. The Marc Webb-directed fairy tale carries a massive production cost north of $250 million, meaning it faces a steep climb to profitability.
Plenty of Disney’s other family-friendly films have legged out successful theatrical runs, as the digitally-rendered “Mufasa: The Lion King” did just a few months ago. That film launched in December with unfavorable reviews and a lukewarm $35 million opening,...
That would mark the second-biggest debut of the year behind fellow Disney release “Captain America: Brave New World.” But like that Marvel Cinematic Universe entry, “Snow White” is budgeted like a four-quadrant tentpole and needs to play like one. The Marc Webb-directed fairy tale carries a massive production cost north of $250 million, meaning it faces a steep climb to profitability.
Plenty of Disney’s other family-friendly films have legged out successful theatrical runs, as the digitally-rendered “Mufasa: The Lion King” did just a few months ago. That film launched in December with unfavorable reviews and a lukewarm $35 million opening,...
- 3/22/2025
- by J. Kim Murphy
- Variety Film + TV
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