When it comes to starting your day with a bang, most people might reach for coffee, a smoothie, or a quick stretch. But not Ashton Hall, oh no. This fitness influencer has taken the phrase “wake up and smell the coffee” to a whole new level—by dunking his face in ice water and rubbing banana peels all over it.

Ashton Hall | Credit: Instagram@ ashtonhallofficial

This fitness influencer’s morning routine has blown up like a viral meme. Yes, in a world where people can barely make it out of bed before hitting snooze, Hall’s day kicks off at 3:50 Am with a routine that includes dunking his face in ice water—not once, but twice—and rubbing banana peels all over his face. With over 600 million views, his routine is making everyone question their own morning rituals.

Is it genius? Is it nonsense? Well, the internet sure can’t get enough of it!