Teasers and trailers are like appetizers that make the audience hungry for the main course. More than just announcements, good trailers become events that start discussions among audiences. Studios spend their millions in producing these brief promotional videos as they form a crucial part of movie marketing strategies.

Every promotional move depends on when and where it appears. A trailer shown during the annual Super Bowl broadcast will instantly receive millions of eyeballs. Studios often want to strike viewers exactly when they are hyped up or chilling with family. The effectiveness of smart marketing strategies can make or break that first impression.

Deadpool in Deadpool and Wolverine | Credit: Marvel Entertainment YouTube

Disney is often seen dominating the trailer market through its superhero releases. The Marvel Cinematic Universe directly or indirectly urges audiences to keep up with every new installment. Other cinema production companies also organize their own trailer launches, which...