‘MobLand’ Breaks Record for Paramount+, Securing 2.2 Million Global Viewers on Premiere Day
“MobLand” started off strong at Paramount+. The crime drama secured 2.2 million global viewers on its premiere day, according to internal streaming data from Paramount+, setting a launch day record for the streamer.
It now joins “1923” and “Landman” as the three biggest launches in the history of Paramount+. Additionally, the series generated 9.7 million total impressions on social media. The series has also been well-received by critics, securing a Certified Fresh score of 78% on Rotten Tomatoes. The series premiered on Paramount+ in U.S., Canada, the U.K. and Australia on March 30. It is set to premiere in Italy, Germany, France, Latin America and Brazil on May 30.
“‘MobLand’ is yet another proof point for the power of our differentiated model – fewer, bigger, breakthrough series that can cut through the clutter and also builds on our 2024 record success where we finished as the No. 2 SVOD for Original Series time spent viewing,” Chris McCarthy,...
It now joins “1923” and “Landman” as the three biggest launches in the history of Paramount+. Additionally, the series generated 9.7 million total impressions on social media. The series has also been well-received by critics, securing a Certified Fresh score of 78% on Rotten Tomatoes. The series premiered on Paramount+ in U.S., Canada, the U.K. and Australia on March 30. It is set to premiere in Italy, Germany, France, Latin America and Brazil on May 30.
“‘MobLand’ is yet another proof point for the power of our differentiated model – fewer, bigger, breakthrough series that can cut through the clutter and also builds on our 2024 record success where we finished as the No. 2 SVOD for Original Series time spent viewing,” Chris McCarthy,...
- 4/4/2025
- by Kayla Cobb
- The Wrap
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