
Tennis Channel Hires Amazon’s Former Entertainment Chief Jeff Blackburn as CEO

In a surprise move, Sinclair Broadcast Group says that the veteran Amazon executive Jeff Blackburn will join the company as chairman and CEO of Tennis Channel.
Blackburn previously oversaw all of Amazon’s entertainment and video efforts, having joined the company shortly after its IPO in 1998 (he worked on the IPO as a banker). Blackburn helped launch and manage properties like Prime Video, Amazon Studios, Twitch, and Amazon Music. It was under his leadership that Amazon pushed into football with its Thursday Night Football deal, and made its mega deal for MGM.
He retired from the tech giant in 2022, and also joined the board of Roku in 2023.
Now, he will try a reboot Tennis Channel, with Sinclair CEO Chris Ripley indicating that Blackburn sees streaming and direct-to-consumer as the big opportunity.
“Jeff’s appointment marks a pivotal step in our strategy to accelerate Tennis Channel’s growth and unlock long-term value across Sinclair’s portfolio,...
Blackburn previously oversaw all of Amazon’s entertainment and video efforts, having joined the company shortly after its IPO in 1998 (he worked on the IPO as a banker). Blackburn helped launch and manage properties like Prime Video, Amazon Studios, Twitch, and Amazon Music. It was under his leadership that Amazon pushed into football with its Thursday Night Football deal, and made its mega deal for MGM.
He retired from the tech giant in 2022, and also joined the board of Roku in 2023.
Now, he will try a reboot Tennis Channel, with Sinclair CEO Chris Ripley indicating that Blackburn sees streaming and direct-to-consumer as the big opportunity.
“Jeff’s appointment marks a pivotal step in our strategy to accelerate Tennis Channel’s growth and unlock long-term value across Sinclair’s portfolio,...
- 4/30/2025
- by Alex Weprin
- The Hollywood Reporter - Movie News
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