Production of ’The Eternaut,’ the New Netflix No. 1 Non-English Series, Gives Historic Multi-Million Boost to Argentina’s Economy (Exclusive)

Just confirmed as No. 1 on Netflix’s global Top 10 list of non-English language series one week after its premiere, “The Eternaut” plowed 41 billion pesos ($33 million), adjusted for inflation, into Argentina’s economy, Netflix has revealed to Variety.
The economic injection is an extraordinary indicator of the value of major international productions to local economies around the world.
Using common economic practice, the total investment, a measure of impact on Gdp, includes both direct production spending and its ripple effect throughout the supply chain. Netflix noted.
For the week April 28-Sunday May 4, “The Eternaut” amassed 10.8 million views worldwide, the production landed in the weekly Top 10 series in 87 countries, including Brazil, France, India, the U.S, Italy, Mexico, Germany and Spain, proving that Netflix hedged the right bet on Bruno Stagnaro’s adaptation of the iconic Argentine comic strip created by Héctor G. Oesterheld and illustrated by Francisco Solano López.
The six-part sci-fi episodic,...
The economic injection is an extraordinary indicator of the value of major international productions to local economies around the world.
Using common economic practice, the total investment, a measure of impact on Gdp, includes both direct production spending and its ripple effect throughout the supply chain. Netflix noted.
For the week April 28-Sunday May 4, “The Eternaut” amassed 10.8 million views worldwide, the production landed in the weekly Top 10 series in 87 countries, including Brazil, France, India, the U.S, Italy, Mexico, Germany and Spain, proving that Netflix hedged the right bet on Bruno Stagnaro’s adaptation of the iconic Argentine comic strip created by Héctor G. Oesterheld and illustrated by Francisco Solano López.
The six-part sci-fi episodic,...
- 5/6/2025
- by Holly Jones
- Variety Film + TV
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