Takes a few episodes for the actors to really get into their characters and believing in them (besides the girl who plays Hartley who is amazing since ep1). But give it a chance and they grow in you quick. It's a fun take on an evil family trying to blend into society. Finally a show with parents who aren't the same boring caring, lovable, responsible adults. Instead it's fresh seeing them struggle to not act evil and villainous. After 9 episodes you feel similar story telling and family lesson learning that Wizards of Waverly Place brought you. This show is Family friendly. Villains need love.